Chameleon Creative Copywriting Services

Print Copywriting (Below-the-line marketing)
Brochures, Company Profiles, Newsletters, Sales Letters, Invitations, Pamphlets, Print Advertisements, Menus, Taglines.

Below-the-line copywriting refers to a more direct and ‘less conventional’ form of marketing and is effective for your business because it is customer-targeted and customer-centered. This type of copywriting encourages consumers to take a specific action like ordering, purchasing or phoning. This way you can track the success of your campaign and determine its value for money.

Online Copywriting (Electronic below-the-line marketing)
Website copywriting (SEO), online marketing articles for websites (SEO), eSales Letters, eNewsletters, e-mail teasers, eInvitations.

eMarketing (Electronic marketing like websites and e-mail) enables you to market your business to the entire world, 24/7, leading to increased sales and profits. For that you’ll need professionals to design your website and write your website and e-mail copy to reach optimum effectiveness with your readers and to rank high on Google. If not they will simply go to another website.

Why do online marketing? (Websites and e-mails) It is the cheapest form of advertising and highly effective, if done professionally. E-mail marketing campaigns enable you to customise your offering (advertisement) to appeal to different groups of customers!

Journalism
Magazine articles

Need professional copywriting for a print or electronic magazine (eMagazine) whether it is an existing or new magazine? Thousands of people read magazines and for that reason your business cannot afford to lose its reputation through poorly written copywriting.

Copy Editing and Proofreading
Print media and online media.

It doesn’t matter how interesting or important the message is you’d like to convey, if the document reeks spelling and grammatical errors, poor style, construction and consistency, and reads like an amateur has written it, your document and message will lose its credibility there and then. Don’t take a chance or let tight deadlines make you regret not having it proofread.

Translation
English – Afrikaans and Afrikaans – English
We welcome any English or Afrikaans document that needs translation into Afrikaans or English! These two languages are our pride and joy, so are your document!